Control over Data
Your data belongs to you — or at least, it should. The current internet model, in which people’s personal information is consolidated in company-owned databases, gives agency to corporations instead of people. (Click here to learn more about how this happens.)
It’s time to take back what is rightfully yours. With the @protocol, your data is hosted on your personal server where you hold all the keys. If someone wants to know something about you, they have to ask you for permission, and you’ll have the power to accept or decline that request, based on how you’ve set up your data permissions.
But granting permission isn’t a one-and-done situation. Suppose you give someone the right to view your data, but the situation changes and they no longer need it. You can take back your data whenever you want. In other words, you’ll have complete and utter control over your data.